Souvenir Tel Aviv Pop up & Online store

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The pop-up store souvenir at the boutique hotel brown presents a hand-picked collection of local creative design, amazing postcards, and posters, accessories, jewelry and clothing (men/women), the perfect gift for anyone young at heart and in love with Tel Aviv. We are four Israeli women from different fields of jewelry design, music, architecture, graphic design, and entrepreneurship. In our collaboration we believe in expanding our imagination and creativity- contributing to this initiative, each from her own expertise.


A new, young approach to the old-fashioned souvenir shops. formally referred in Israel to “Judaica” shops, we suggest a fresh, boutique approach with a wink. a tourist can thus relish & cherish their souvenir from TLV.

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We promote local Israeli designers and artists. we believe in creating a new unique relationship between tourists, locals, and designers as well as a platform for local designers to exhibit their talents. We want to promote Israeli design in a new perspective.